Not sure if I can explain this well but a lot of YouTube videos nowadays start with a small clip of the video itself. Does anyone know why this trend started? Is it an algorithm strategy?

Maybe most people like it, but it’s It’s very off putting for me and I find myself having to skip most intros.

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    9 months ago

    it’s marketing, it’s annoying but it must be working for their ratings or they wouldn’t be doing it. short-form content is king now, so in order to get the masses to watch a video longer than 5 minutes, you have to wave the 10 second “look at how fun this will be” carrot stick in front of them before getting to the actual content