I’ve started turning away from so many sites because they have a CAPTCHA. There are a few sites that are worth it enough to do demeaning work but as I get more fed up they get more rare.
Of course I probably show up as a “blocked threat” on these site’s dashboards. So they probably aren’t getting the message.
There are very few legitimate usage for CAPTCHAs, but fear mongering CAPTCHA services are trying to convince non-technical people that they are required.
It completely depends on the context.
Ads can range from like 1 for relatively subtle ads that are separated from the content and have little to no tracking to 8 for ads that pop-up and obscure the content (I just go back when I see these).
CAPTCHAs can also range from like 3 for reasonable to complete puzzles put at reasonable locations (like signing up for a free account that may be used to spam or similar) to 9 when I have been a customer for 14 years and have purchased hundreds of dollars worth of stuff from the site and they slap them in random flows on the site when I am logged in.