A new rumor is making the rounds that Microsoft is planning another Bethesda-level acquisition, leading many to speculate who their next big studio is.
True, but then again Bethesda weren’t doing themselves any favours with the dumpster fire that is Fallout 76, having a reputation of releasing buggy games, etc. and Microsoft bought them anyway.
And ActiBlizz don’t? They may churn out Call of Duty every year, but that doesn’t mean they don’t have a treasure trove of franchises Microsoft might want. They have Spyro, Crash Bandicoot, Tony Hawk’s Pro Skater, every Blizzard IP ever, etc. And that’s not even mentioning the IPs they’ve been sitting on for ages like Pitfall, True Crime, Guitar Hero, Vigilante 8 and many more.
Then there’s also King’s franchises, but who cares about them.
You can easily fire all people who caused scandals with a 0 tolerance policy and be the good guy Microsoft. The issue seems to be systemic, so it’s probably easy to identify where it’s coming from.
But from a PR standpoint this isn’t currently a good idea as the company is scandalous.
True, but then again Bethesda weren’t doing themselves any favours with the dumpster fire that is Fallout 76, having a reputation of releasing buggy games, etc. and Microsoft bought them anyway.
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But Bethesda still own many lucrative franchises that are still beloved by a large amount of gamers.
And ActiBlizz don’t? They may churn out Call of Duty every year, but that doesn’t mean they don’t have a treasure trove of franchises Microsoft might want. They have Spyro, Crash Bandicoot, Tony Hawk’s Pro Skater, every Blizzard IP ever, etc. And that’s not even mentioning the IPs they’ve been sitting on for ages like Pitfall, True Crime, Guitar Hero, Vigilante 8 and many more.
Then there’s also King’s franchises, but who cares about them.
You can easily fire all people who caused scandals with a 0 tolerance policy and be the good guy Microsoft. The issue seems to be systemic, so it’s probably easy to identify where it’s coming from.