• murky
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    3 years ago

    The logo lost all its playfulness… I wonder what was the cause for this bad decision

    • Helix 🧬@feddit.de
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      3 years ago

      someone pays a company millions of dollars to “redesign the mission statement and CI” and they come up with some minimalist garbage and an explanation why you should use this garbage:

      The new logo’s speech bubble motif, “Fukidashi” in Japanese, expresses the potential of the brand to connect with people around the world and inspire them with amazing ideas. The speech bubble also represents Japan’s manga culture that has become so popular everywhere.