United Airlines starts serving passengers personalized ads on seat-back screens
www.cnbc.com
United's Kinective Media is the latest example of how airlines have adopted new revenue streams such as cobranded cards.

The carrier on Friday said it launched a media platform to serve travelers personalized advertisements on seat-back screens and in its app, among other platforms, as it seeks to leverage customer data.

  • windtorn@beehaw.org
    3·
    7 months ago

    I would assume it’s mostly ads for tourist places or local attractions at your destination

    • GolfNovemberUniform
      5·
      7 months ago

      But the article says the ads are personalized. I really suspect it goes deeper than just the destination