Looks like even more brands are going to vanish from Twitter soon.
One of Twitter’s big advantages over Mastodon for brands and advertisers was that it was supported by a range of social media and ad management tools.
Not anymore!
Via Mashable:
"Microsoft is going to drop Twitter from its Microsoft Advertising plan next week, according to the company.
“Users will no longer be able to access their Twitter account through its Digital Marketing Center’s social media management tool, according to Microsoft. Users will also no longer be able to schedule, create, or manage tweets or tweet drafts. In addition, users won’t be able to view their past tweets and engagement on the Microsoft Advertising platform.”
https://mashable.com/article/microsoft-drops-twitter-from-advertising-platform
#TWITTER #TwitterMigration #Fediverse #Elon #ElonMusk #Microsoft @fediverse @technology
I’m reminded of the phrase about someone who knows the price of everything and the value of nothing, except he doesn’t seem to have any sense for effective price points either.
Or maybe he does – I still can’t make up my mind as to where his Twitter approach falls on the malice/incompetence spectrum.