Claims that electric vehicles don’t have enough demand may be overblown.

A new study from GBK Collective, published Thursday, found that half of the more than 2,000 US car consumers they interviewed were considering either an electric or a hybrid car for their next vehicle purchase.

This far outweighs the current ownership trends found in the study. Only 14% of those surveyed already own a plug-in or hybrid vehicle of some kind. It’s another piece of evidence of a huge opportunity for EV manufacturers to home in on the needs of these green car-curious consumers.

“These are not the same kind of customers who created the initial EV market,” GBK President Jeremy Korst told Business Insider in an interview.

“These are later adopters, and because of that, they’re not as driven by innovation or even design,” Korst said. “They have more functional needs, and they’re much more pragmatic and thinking about the total cost of ownership both in price and in effort, like, ‘how do I charge so what’s that going to take? How much time is it going to take me?’”

  • blazera@kbin.social
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    10 months ago

    Everytime ev’s come up everyone’s a fur trapper in the himalayas that needs to make pilgrimage over 500 miles every other day.

    • Longpork2@lemmy.nz
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      10 months ago

      It’s not that you need 500km every day, it’s that you need 500km often enough to make the average affordable ev with a 150km range impractical. Until there is a reliable charging infrastructure in place, people need a vehicle that can accommodate their longest trip, not their average trip.

      • HollandJim@lemmy.world
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        10 months ago

        150km is the unreasonable part. The AVERAGE affordable EV, especially not Tesla, will easily do 250-300km on a charge. My ID.3 does 340km on a full charge (100% to ~10%) and I’m spending a third on “fuel” per month vs the Fiesta, even though I can’t charge at home.

        Btw, I also don’t think twice about driving from Amsterdam to Disneyland Paris 2-3 times a year - that’s 550km each way easily. 2-3 charges, every 2-ish hours, depending on the season and Paris traffic.

        People are just afraid to change. Right now, some cars get excellent deals to get sold. Once everyone starts wanting these, kiss those deals g’bye.

      • Iceblade@lemmy.world
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        10 months ago

        Ehh more like a 90km daily commute (+10km wiggle room for errands). However, the 150km advertised range turns into 120km actual range, which in turn gets reduced by 30% in the winter. Suddenly, a new EV (which I can’t afford btw) has a range of less than what I need, meanwhile, old ones which I might afford (and are still waay more expensive than a used ICE) have nowhere near that amount of range.

        • Longpork2@lemmy.nz
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          10 months ago

          Yes, we definitely need more trains, but the average person isn’t really in a position to build a rail network, so using the infrastructure currently available, cars are a necessity for most travel.

          • emergencyfood@sh.itjust.works
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            10 months ago

            Fair, but it is a bit of a chicken and egg problem, in the sense that public transportation will only get more funding when there is a demand for it. So if people are used to being able to drive 500km in their cars, they will see no reason to push politicians for better funding. And conversely, when good public transportation exists, people will not see a <100km range as a problem.

    • grue@lemmy.world
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      10 months ago

      If you think that’s bad, check out discussions about bicycling.

    • Flying Squid@lemmy.world
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      10 months ago

      I’m the opposite. I don’t drive much. The furthest I usually drive is about 60 miles and that is a once a month kind of thing, I usually just drive around town. And I could even make that round trip with a low end EV.

      I have a hybrid now, but if I could afford an EV, I would definitely get one.

      • ricecake@sh.itjust.works
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        10 months ago

        Yeah, I have a plug in hybrid and I see that lasting me quite a while. Usually get about 50 miles all electric which covers ~90% of my typical driving. About once a month I drive about 150 miles, and twice a year I drive on a long road trip.

  • thisbenzingring@lemmy.sdf.org
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    10 months ago

    I have seriously considered an EV and will probably get one in the next few years but my biggest problem with them is that all of them have huge fucking tablet screens. I want a EV that has physical buttons and if you are going to use digital screens, I want it in the same layout as the traditional style. IF I have to have a tablet screen, I want it to be minimal.

    I don’t want to have to use a menu to turn on the fucking windshield wipers!

    • pageflight@lemmy.world
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      10 months ago

      Volvo XC40 Recharge has buttons for most things (volume, wipers, defrost, …) though climate is on the touchscreen which is annoying. Navigation on the touchscreen is nice. The software is a bit glitchy, though the car itself is very nice.

      But I strongly agree: searching for buttons was a big part of our car search.

      • thisbenzingring@lemmy.sdf.org
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        10 months ago

        I would definitely consider a Volvo but it is on the more expensive end and isn’t eligible for the EV rebate in the USA. Still, it is one of the better looking EVs

    • Nugget@lemm.ee
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      10 months ago

      Agreed completely. We love our Bolt because it’s a regular car interior with an EV engine

    • havocpants@lemm.ee
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      10 months ago

      I have an EV, it has physical controls on stalks in the same place as a regular car for the indicators, windscreen wipers, lights, etc. You only need to use the tablet for climate controls and nav/music - all of which can be voice activated.

      • thisbenzingring@lemmy.sdf.org
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        10 months ago

        which EV do you have? The wiper example is just the Tesla, and I wouldn’t buy that anyways. I’d consider it if they ousted Musk

        • Kage520@lemmy.world
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          10 months ago

          Tesla you press the button on the left stalk to make wipers move once, which also brings up the wiper menu on the screen to keep them on. I want more physical buttons too but it’s not terrible this way.

          • tocopherol@lemmy.dbzer0.com
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            10 months ago

            How about this: one press, one swipe, tap a few times and it continues relative to the rate you tap it. Perfect, no stupid tablet menu necessary.

    • Narauko@lemmy.world
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      10 months ago

      My first-gen Chevy Volt has all the buttons. And I mean ALL the buttons. I’d say it has too many buttons, but it’s a particular quirkiness that I kind of like; the future as imagined in the '90s. Very Star Trek TNG shuttle craft aesthetic.

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    10 months ago

    I’ll happily drive an ev if

    • it is affordable
    • it doesn’t require an online account and app to work correctly
    • it isn’t an enormous truck/SUV
    • it isn’t fucking hideous
    • I don’t have to support Elon Musk

    Too bad nobody’s making one of those.

      • Beefalo@midwest.social
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        10 months ago
        • If the charging infrastructure is as universal and as reliable as gas stations, so whenever the landlords want to make sure all the parking stalls have at least Level 1 charging

        • What about better public transport, I’m ready to stop putting money into an “asset” that depreciates at $300 per month, while the debt jacks up interest fuck me the depreciation on a car makes the interest look like a reasonable tip to your server

        • And yeah, twice, the batteries should be swappable, they can be semi-permanent but assume a 2-year replacement time with a standardized installation, fuck paying $45,000 for a really fast cellphone that stops working when the battery does and replacing the battery means ripping the glue apart and the car is never right again. They have to be AT LEAST as swappable as engines.

        • buzz86us@lemmy.world
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          10 months ago

          Well we have Nio and CATL ramping battery swap, but wouldn’t you know it… They are under tariffs… Oops

    • cozycosmic@lemmy.world
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      10 months ago

      Kia niro ev. You can get a 2019 model for ~25k, and it just looks like a normal hatchback.

    • Psythik@lemmy.world
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      10 months ago

      All I want is a sporty convertable EV that looks attractive and has 350+ HP for under $30K.

      Oh and find some excuse to put a manual transmission on it – or at least flappy paddles – without it being a gimmick (edit: like CVTs with their fake manual mode; fuck that noise). Then I’m sold.

      • NιƙƙιDιɱҽʂ@lemmy.world
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        10 months ago

        There’s no such thing as a manual transmission with an EV though…? The purpose of a transmission is to make best use of the power band of a combustion engine, an issue that EVs don’t suffer as they are able to provide maximum torque at zero RPM. At the end of the day, all you’re ever gonna get is some gimmicky fake manual mode.

        • Psythik@lemmy.world
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          10 months ago

          Fine I can do without shifting. (TBH I don’t miss it that much anyway in EVs since the instant torque makes up for it.) Just give me my pocket-sized roadster EV, please.

          • NιƙƙιDιɱҽʂ@lemmy.world
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            10 months ago

            Fair enough! But yeah, definitely let me know when there’s an EV that meets your other criteria, I’ll be right there in line with you to get one, haha

  • 0110010001100010@lemmy.world
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    10 months ago

    Honestly, I would kill for an EV. I’m ready to setup the charging station already since I have a 240v 50a run in my garage. I even do electrical work and could install it myself.

    As the article notes though, it’s way too expensive for me to consider at the moment. I drive maybe 100 miles a week but it’s usually a lot less so I would be a perfect candidate.

    However, a $7k or less older ICE vehicle does what I need. I can buy a fuck-ton of gas for $43k… Including the added maintenance. I’m also hesitant to buy an older EV due to battery deterioration and not knowing if I will have to pay a ton to replace the batteries.

    • sin_free_for_00_days@sopuli.xyz
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      10 months ago

      I had a 2014 Nissan Leaf. I bought it used in 2016 for $11k. I replaced the tires once. And filled the window cleaner fluid a few times. That’s about it. I charged it off a 110v in my garage. I debated getting the quicker charger installed, but seriously never even once would it have made a difference. My driving was about 300 miles a week. One of the few really solid purchases in my life that I have no regrets about.

      • Tinidril@midwest.social
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        10 months ago

        I has an almost identical story, except the battery went from having mild degradation to suddenly erroring out the vehicle an putting it in turtle mode. (I believe we had 11/14 bars left.). Ended up spending almost $10k on a new battery. Honestly, it still has been a good deal for us over the course of the last 8 years, but not as great as we hoped. At least we have a new battery that should last a long time.

    • Coreidan@lemmy.world
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      10 months ago

      Honestly, I would kill for an EV

      Why because it’s the new shiny? I bet you buy the new iPhone every year.

      However, a $7k or less older ICE vehicle does what I need.

      Right but you gotta have the new shiny right?

      FOMO?

      • jaycifer@kbin.social
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        10 months ago

        EVs being new and shiny, as well as that being the only reason they want one, are things you inserted into your comment, not something the person you responded to even implied.

  • YaksDC@lemmy.world
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    10 months ago

    I don’t have a car now but if I were to buy one I would give serious thought to an EV. The biggest problem I would face is that I live on the third floor of a brownstone in DC. I have a parking space but no way to plug it in at night.

    • JohnDClay@sh.itjust.works
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      10 months ago

      You can charge off a normal wall outlet too, but those can also be hard to come by depending on your parking situation.

    • Pretzilla@lemmy.world
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      10 months ago

      There are schemes in the works to put standardized public outlets on streetlamp posts and utility poles. That will be nice when that’s working.

      And if you have a dedicated parking spot it’s not a big stretch to install an outlet for it.

      Some neighbors even have installed one on a post in front of their house while they park on the street.

    • Ilovethebomb@lemm.ee
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      10 months ago

      There will come a time when having a parking space without a charger will be unthinkable, and it’s coming soon in my view.

      • willis936@lemmy.world
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        10 months ago

        Based on what? There has been no plan proposed by anyone to even start doing that. It’s not economical for commercial players to add that level of infrastructure.

        Having an EV be an option is very much a privilege of having a secure SFDH.

        • Ilovethebomb@lemm.ee
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          10 months ago

          When EVs and plug in hybrids are a significant enough portion of the road fleet, people will not want to rent a park without one, and building owners will be forced to either install them, or have their parking building sit empty.

        • Pretzilla@lemmy.world
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          10 months ago

          Not true. There are schemes in the works to put standardized public outlets on streetlamp posts and utility poles.

          Then BYO charging cord and plug in.

  • Pohl@lemmy.world
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    10 months ago

    The tech is still a bit immature. The price is still way too high. The grid is still so dirty (in my area) that only the small EVs offer much of carbon output reduction over the compact ICE that I drive now. The user experience of a bunch of touchscreens is horseshit and I will not buy anything without buttons.

    All those things change in time and I will almost certainly buy an EV when they do. Mostly I am annoyed that the US EV fleet is being reduced to fuck off huge 7k lb monster trucks.

  • bitwolf@lemmy.one
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    10 months ago

    Theres also the fact that they’re all cloud connected now.

    I was very eager to buy a non-Tesla EV but now they’re all following the same playbook.

  • marx2k@lemmy.world
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    10 months ago

    I bought a crv hybrid. I also work from home and don’t really drive much anyway.

    Pretty sure the upcharge wisconsin charges to register a hybrid cost me more than the gas I’ve put in it per year.

    • Tikiporch@lemmy.world
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      10 months ago

      It makes no sense to target hybrid cars unless you’re also targeting other efficient ICE vehicles. My state used to seperate hybrid from plug in hybrid, but the culture war BS changed that.

    • vithigar@lemmy.ca
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      10 months ago

      A registration upcharge for a hybrid? What kind of nonsense is that? I got federal and provincial rebates for my plug-in hybrid.

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        10 months ago

        Rebate scope was heavily reduced in the past month and suddenly there’s stories about EV and PHEV demand being lower? Horse shit. They’re just more expensive now.

  • Empricorn@feddit.nl
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    10 months ago

    “Bad press”? If they mean Teslas, sure; they’re garbage. But I just want an EV that’s affordable.

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    10 months ago

    Dealerships also have a party to play in tanking overall sales of EVs with the direction Tesla took and for is trying to take, cutting out dealerships all together.

  • southsamurai@sh.itjust.works
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    10 months ago

    Fuck, I’d love to make my next car hybrid or electric, but I sure as fuck can’t afford one, even used currently.

    Tax breaks don’t do shit for someone on disability, so I’m fucked in that regard.

  • JJROKCZ@lemmy.world
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    10 months ago

    Yep, was just shopping this week and it’s damn near impossible to get a new EV with range worth looking at and under 30k

    I just need 200 please, it gets cold here and losing 30% of 200 makes this tenuous. Think I’ll have to either get another hybrid for my wife as they return to work soon or wait for better tech

      • JJROKCZ@lemmy.world
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        10 months ago

        Yea I looked at one of the ‘23 units but it wasn’t a good price. They said the line supposedly being refurbed and a revamped Bolt will be released in ‘25

        • JohnDClay@sh.itjust.works
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          10 months ago

          I found the manufacturer buy back ones usually had better prices. When all the bolts got their batteries replaced, sometimes Chevy needed to buy them back. I found those were usually a bit cheaper.