Aside from the proverbial legal use of “linux ISOs”, file sharing software is best known for the facilitation of digital piracy. I’m not gonna lie, as a third world person who grew up in the days of dial-up internet, before YouTube and legal music streaming were even concepts, my cultural horizons would have been much more narrow without P2P software growing up. Radio stations only played (and still play) whatever was popular at that moment, in that place; CDs were expensive, and stores didn’t allow you to preview music before purchase other than a few high-charting albums; my family was poor and we were unable to afford video games, and so on.
Piracy via P2P software allowed me to get my hands on a vast amount of music, games, software and movies that I wouldn’t have even known about without it. It shaped my life beyond belief, and that’s just my personal experience with it. Legal streaming services wouldn’t have appeared if the traditional business models of the entertainment industries hadn’t collapsed due to P2P piracy. My cultural enrichment experience was certainly not the only one in the world, and there are quite a few popular musicians out there who credit music piracy for introducing them to tons of music they wouldn’t have found otherwise.
That said, from a workers-centric Marxist perspective, the collapse of the music industry in particular only worsened material conditions for every musician and band that wasn’t a superstar already, as they were no longer able to make a living off selling albums, since sales plummeted directly as a result of P2P file sharing becoming so popular. While the immediate adaptation of the music industry in the early 2000s (iTunes) did try to get on with the times and offer the purchase of individual songs for 99 cents and albums for $9.99 from the comfort of your computer, it did not end piracy, and only the arrival of the streaming model managed to do that.
The streaming model, however, has devalued music more than ever before in history:
- Streaming pays $.004 per stream in average (Spotify numbers, other platforms pay slightly more or less). A small local artist who might receive 1000 streams a month would be making $4 a month or $48 a year. An artist would need 14500 plays every day to make minimum wage off streaming.
- Only the first 30 seconds of each stream count as a play, de-incentivizing artists from making longer musical explorations and bringing us back to '50s AM radio-era 2-minute tracks as standard.
- Spotify will only let artists pitch one song off each album for their curated playlists and for advertising on users’ front pages, de-incentivizing the album format as a whole.
- Spotify’s algorithm also likes to see constant YouTube creator-style releases from artists, promoting artists that value quantity-over-quality creatively, and hurting musicians who would rather take their time and release one album a year or less. (You might recall your favorite band releasing one album every 3 or 5 years, even. These would fare horribly on Spotify’s algorithm).
On the other hand, listeners love the fact that for only $10 a month they can instantly enjoy all the music they can listen to, legally. But aside from the streaming services themselves, only huge artists benefit from this deal. All in all, this represents an absolute worsening of material conditions for the vast majority of artists.
There’s this essay here that explains the reasons way better than I can (tl;dr it’s the capitalists’ fault, both the streaming services and big record labels): https://medium.com/@michaelcbrook/this-is-why-spotify-pays-so-little-how-to-fix-it-1e0c0e1ef860
Now, my questions are: did this devaluing of music really begin with P2P file sharing, and did it directly lead to today’s terrible conditions for artists, or is it only capitalism’s fault for “locking in” that devaluation by offering unlimited music to customers for the price of a single album a month with a model that benefits the biggest labels over the actual artists? (my personal opinion is that this could be overcome with a different royalty model, as the one proposed with services such as resonate.coop)
But most importantly:
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Has the revolutionary potential for P2P file sharing been exhausted as of 2022?
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Is piracy still revolutionary? Was it ever?
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What is revolutionary software now?
I know I’m focusing on music in this post, since as a musician, that’s the field I have the most first-hand experience on, but I’d like to know if the P2P file sharing phenomenon had a similar effect on other industries. Let me know guys if you have any experience on that.
In my humble opinion what changed since “the golden age” of p2p is mostly:
In practice the dozen scientific (peer-to-peer-reviewed ha ha?) studies led on the topic at that all lead to the same conclusions: people who shared the most were also the ones 1/ spending the most 2/ recommending the most and also that 3/ if the sales of biggest artists may be slightly hurt by p2p, the sales of all the others (including the small ones) would actually benefit from the extra exposure/knowledge/attention/etc. Some of these studies have been collected on this wiki: https://wiki.laquadrature.net/Studies_on_file_sharing
We failed at imposing mutualized funding schemes for music (that pretty much exist for cinema in every country where a movie industry still exists), that would have enabled -based on voluntary collection of non-personal data- to fund the artists the most shared, and to fund the artists-to-go, and let companies profiteering on the back of the artists (spotify, google, etc.) capture the market.
Such public policies and the rest are pretty well detailed in the (free/libre) book by late Philippe Aigrain, that didnt age a bit: https://archive.org/details/sharing_201408
Sharing : culture and the economy in the Internet age by Aigrain, Philippe Publication date 2012 Usage Attribution-Noncommercial-No Derivative Works 3.0Creative Commons Licensebyncnd Topics Free Culture, Intellectual Property, Computer file sharing, Creation (Literary, artistic, etc.), Intellectual property, Information society Publisher Amsterdam : Amsterdam University Press
Nobody should blame themselves for the ill-fated alliance of the obscurantist music industry with the predatory internet industry that fed on their fears and conservatism and their common goal of exploiting the artists while instrumentalizing them as moralistic tokens.
We should just be proud that “sharing is caring”, bittorrent like there is no tomorrow (ie. analyze the roots of the fear or guilt some feel for not doing it!), be grateful for the wide diversity of arts and culture that exists way beyond the captured, commercial mainstream, love the artists we love and never forget to pay for a concert ticket, a tshirt, a beautiful vinyl or any other stuff that is important emotionally for us when we have the means to do so… and not be guilty when we can’t, as culture is meant to be shared, and belongs to everyone! <3