Vivaldi and Apple are proof that the “free software is all about privacy” message is ultimately detrimental to the free software community. As the FSF warned about, these proprietary software companies are adept in peddling the “privacy friendly” message and attacking the free software community in the process. I honestly think Vivaldi, Apple, and their fans stans are a bigger threat to the free software world than the Microsofts and Googles and such, because they at least put on the face of being “good” and “ethical” non-free software companies.