I gotta say, I feel like targeting the coke’s and mcdonalds of the world is kinda… hopeless? like it couldn’t possibly make a dent in their numbers at the current size of the movement. Maybe thats not true, idk, but I’d prefer to absolutely wreck a sabra or something than make coke take a 0.4% hit
McDonald’s yesterday reported that its global sales declined for the first time since 2020, with its net profit declining 12 percent compared to the same period last year. Starbucks announced Tuesday that sales in North American stores dipped 2 percent, and sales in the rest of the world dipped 7 percent. It also reported that its total international profits dropped by 23 percent.
It does seem like the majority of that hit is coming from predominantly muslim markets, not the domestic US market, and I think that bds org is US based? but regardless, significant dents are being made, and keeping the US movement in lockstep with the international boycott movements is important
I gotta say, I feel like targeting the coke’s and mcdonalds of the world is kinda… hopeless? like it couldn’t possibly make a dent in their numbers at the current size of the movement. Maybe thats not true, idk, but I’d prefer to absolutely wreck a sabra or something than make coke take a 0.4% hit
BDS has been very strategic with it’s targets so far so the fact that they now feel it is viable to target coke is a very positive sign.
you know what, I think I was wrong.
It does seem like the majority of that hit is coming from predominantly muslim markets, not the domestic US market, and I think that bds org is US based? but regardless, significant dents are being made, and keeping the US movement in lockstep with the international boycott movements is important
I should have looked it up first