I shouldn’t be laughing about this but Santa has clubbed fingers in the ad. The old boy needs to lay off the sauce because it looks like his body is packing up:

It looks like a parody of those saccharine holiday commercials which just show happy people consuming The Product next to a Christmas tree. There wasn’t any message there, just a series of images, some of which had a corporate logo.

Baudrillard stays winning.

The fourth stage is pure simulacrum, in which the simulacrum has no relationship to any reality whatsoever. Here, signs merely reflect other signs and any claim to reality on the part of images or signs is only of the order of other such claims. This is a regime of total equivalency, where cultural products need no longer even pretend to be real in a naïve sense, because the experiences of consumers’ lives are so predominantly artificial that even claims to reality are expected to be phrased in artificial, “hyperreal” terms. Any naïve pretension to reality as such is perceived as bereft of critical self-awareness, and thus as oversentimental.

I will never escape this bullshit

It’s always the loudest idiots who win out

Pfft, that’s obviously fake! Snow? In 2024? Get real…

We are finally at the stage where the advertising and art for these products will be as artificial as the products themselves.

This is not worse than normal coke ads. It would be fascinating to see how much it cost. Since normally vfx teams are way under paid. I wouldn’t be surprised if it cost more than regular. I dunno. This is the real use of ai. Commercials are not art. So easily made disposable slop that is largely soulless anyway is not worsened by the lack of artists lovingly crafting the soulless slop.

The is the best ad for Pepsi I have ever seen

Can’t wait for this to be broadcasted so that people can see just how bad it is.

They are trying to get around the limits of ““AI””, very short segments so you don’t have time to realize something is utterly wrong and no real movements.