While pricing recommendations by RealPage were not binding, any rejection of a recommendation was escalated to an employee within RealPage. Afterwards, a “pricing advisor” would reach out to property managers and landlords to push them to take the recommendation.

Maurice Stucke, a law professor at the University of Tennessee, estimates that 30 to 60 percent of multifamily-building units are priced using RealPage in more than 40 housing markets across the country.

So, that’s what’s been going on with rent. Now someone do groceries.

People have no idea what has been stolen from us. It’s like trying to get a goldfish in a bowl to imagine the ocean.