From the article:
“According to an analysis released Friday by the television analytics company Antenna, the streaming giant posted four of its best days of U.S. acquisition ever with nearly 100,000 daily sign-ups on May 26 and May 27, a few days after it started to curb password sharing. It netted 73,000 new daily sign-ups on average after the crackdown, marking a 102 percent increase over the prior 60-day average. The ratio of sign-ups to cancels also increased, Antenna found, indicating that new subscriptions outpaced cancellations.”
Emphasis mine
Only goes to show these crackdowns, which are criticized by power users, work out against the normal population
For sure.
The last year of constant recession-expectation, and the tightening of lending/support for big tech is leading to a lot of circling of the short-term profitability wagons.