alt text
Red guy and Blue guy sitting at an empty lemonade stand.
Red guy: “maybe we should have a sale?”
Blue guy: “But we can’t go any cheaper!” while pointing to the “$1” price tag on the sign above him.
Red guy, while writing on a board, looks confused and replies: “cheaper?”
Final panel: The lemonade stand is rushed by hundreds of customers throwing cash and scrambling for lemonade, a fire breaks out, it’s chaos. In the foreground the sign Red was writing reads: “WAS $25, NOW ONLY $1”
by @loadingartist@mastodon.world (source)
Illegal in the US too. Watch out for weasel wording to get around the laws though.
“Compare to $25”
“A $25 value”
“Our lowest price ever”
“Hot Buy”
Notice how none of those actually say it’s cheaper than it was before.
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It sounds like a deal, but it’s often the highest price they’ve ever had as well.
It can also be factually true. For example it’s their lowest price ever on model TX-56YB, only available on Black Friday.
TX-56Y for the rest of the year has totally been cheaper.
Walmart is the worst at this, which is why I would never buy a TV there.