- Most Trump voters were white, a trend that continued from 2020:
Slightly more than 8 in 10 Trump voters in this election were white, roughly in line with 2020. About two-thirds of Harris’ voters were white, and that largely matched President Joe Biden ’s coalition in the last election. White voters make up a bulk of the voting electorate in the United States, and they did not shift their support significantly at the national level compared to 2020.
- Trump’s share of Black voters rose slightly, driven largely by younger men:
Nationally, about 8 in 10 Black voters supported Harris. But, that was down from about 9 in 10 in the last presidential election who went for Biden.
- Slightly more Hispanic voters supported Trump in 2020:
While Harris won more than half of Hispanic voters, that support was down slightly from the roughly 6 in 10 Hispanic voters that Biden won.
- Narrow gains with women benefitted Trump:
Harris had the advantage among women, winning 53% to Trump’s 46%, but that margin was somewhat narrower than Biden’s. Biden won 55% of women, while 43% went for Trump. His support held steady among white women — slightly more than half supported him, similar to 2020.
- Trump saw a modest increase with men:
Trump made a similar gain among men, with a modest shift increasing his advantage. The shifts by gender were concentrated among younger voters, as well as Black and Latino voters. White voters across genders and older voters across genders voted similarly in 2024 as they did in 2020.