Get paid by landlords to remove negative reviews, like yelp. Offer to show all reviews, even removed ones, to renters that pay for the premium service.
“I mean… If you really value your brand, you’ll stand behind it? I can put you on the opt-out list though, so future tenants know you don’t stand behind it. I’m offering value at a fraction of the cost of advertisement and you’re paying for peace of mind.”
I just left a building with 4.5 stars on Google that was an absolute horrific nightmare. Somehow they had gamed the system so that all the recent very negative reviews got mostly taken down or hidden. Do NOT trust Google reviews if you have any inkling the place is sketchy. (I did but the reviews and price were good)
Bro, we need Glassdoor for renting…
I’ll build it, just as soon as you figure out how it gets paid for.
Get paid by landlords to remove negative reviews, like yelp. Offer to show all reviews, even removed ones, to renters that pay for the premium service.
Ew, I feel gross after coming up with that idea.
It’s a lovely pattern to look out for, your efforts to show just how ugly it is, are welcome.
For anyone considering implementing this: No.
Real estate advertising, surely?
Yeah. No.
“Advertise your rental property on the page where your tenants review you.”
Most retailer websites have customer reviews on them?
They could also promote houses for sale (not rent).
I think it works.
“I mean… If you really value your brand, you’ll stand behind it? I can put you on the opt-out list though, so future tenants know you don’t stand behind it. I’m offering value at a fraction of the cost of advertisement and you’re paying for peace of mind.”
shake down bad landlords to delete bad reviews.
charge landlords for priority in search results.
sell searcher info as marketing data.
sell search trends as financial early indicators to hedge funds.
expand to HOA reviews for neighborhoods.
For apartment complexes there’s yelp/Google maps reviews.
I just left a building with 4.5 stars on Google that was an absolute horrific nightmare. Somehow they had gamed the system so that all the recent very negative reviews got mostly taken down or hidden. Do NOT trust Google reviews if you have any inkling the place is sketchy. (I did but the reviews and price were good)
Those are shit though, on average. Only the very upset respond. You’re going to have to figure out a way to make the satisfied show up.
Something like this?
https://www.ratemylandlord.com/landlords/