People switch behavior patterns for a reason. It doesn’t matter how good or bad either option is, most people won’t even be aware that switching to something else is an option until whatever they are currently doing fails to meet their needs in some way.

We just saw this play out with Kbin and Lemmy. It wasn’t something inherent about them that suddenly increased the userbase. It was an external event. The Fediverse just happened to exist already, but if Huffman hadn’t gone on an ego trip then they probably would have stayed very small things for the forseeable future no matter how good the experience was.