cross-posted from: https://kbin.social/m/anime@lemmy.ml/t/474899

The Nippon TV (NTV) television broadcasting company announced on Thursday that it has decided to acquire 42.3% of the shares of world-famous animation studio Ghibli. This transaction, once completed, would make NTV the largest shareholder of the Ghibli, and turn the studio into a subsidiary of Nippon TV.

    • pimento64@sopuli.xyz
      link
      fedilink
      English
      arrow-up
      24
      ·
      1 year ago

      He means that the acquisition will just result in Nippon TV crassly exploiting their new property as hard as they can, rushing out tons of cheaply-made garbage in hopes of swindling consumers with Studio Ghibli’s good name. Eventually, Studio Ghibli will be a name that people associate with cheap shit, and will be forgotten.

      • 柊 つかさ@lemmy.worldOPM
        link
        fedilink
        English
        arrow-up
        3
        arrow-down
        1
        ·
        1 year ago

        That is very possible and has happened in the past with many companies that have been acquired by bigger ones. However, the article states NTV has acquired a 42.3% share in the company. If over 50% of the remaining shares are still within the studio, they will still have control. It remains to be seen.

        What I primarily didn’t understand about the original comment was the “loved” part of it. People obviously do not like a studio going down the drain because of an acquisition so I don’t get what the author meant to convey by sarcastically using “loved”.