Update from Asus

The service team reply misunderstood the situation. Unlock tool is unavailable at this moment but we are allowing the possibility to unlock, please stay tuned.

**TL;DR

  • ASUS has apparently withdrawn the ability to unlock the bootloader on its phones.
  • As per the company’s technical support team, Zenfone 10 and Zenfone 9 users won’t be able to root their phones.
  • XEAL@lemm.ee
    link
    fedilink
    English
    arrow-up
    140
    arrow-down
    1
    ·
    10 months ago

    ASUS is apparently killing the posibility of me being a potential customer of their smartphones.

    • IDeserveToBeLoved@szmer.info
      link
      fedilink
      English
      arrow-up
      37
      ·
      10 months ago

      Rooting users are only a small percentage of all users so they probably won’t even notice unfortunately.

      sent from rooted phone

        • brygphilomena@lemmy.world
          link
          fedilink
          English
          arrow-up
          18
          arrow-down
          2
          ·
          10 months ago

          Samsung goes so hard with their proprietary apps and intrusive ads. The closest to vanilla I’ve gotten is a pixel phone.

          • just_another_person@lemmy.world
            link
            fedilink
            English
            arrow-up
            6
            arrow-down
            1
            ·
            10 months ago

            Samsung unlocked is free to root, and they even provide the tools to do so. Most models supported in the free distros as well.

            • Hyacin@lemmy.ca
              link
              fedilink
              English
              arrow-up
              6
              ·
              10 months ago

              Yeah, but then you break Knox, and can’t EVER fix it. The phone becomes instantly worthless for resale.

          • TwilightVulpine@lemmy.world
            link
            fedilink
            English
            arrow-up
            3
            ·
            10 months ago

            By vanilla I mean the most basic for consumers, not debloated factory default, which is what someone who roots their phone might want. The average customer is definitely not bothering with that,

    • Magiwarriorx@lemmy.world
      link
      fedilink
      English
      arrow-up
      7
      arrow-down
      1
      ·
      10 months ago

      ASUS annihilated the possibility I’d ever buy any ASUS product after the way they handled the 7800X3D/AM5 VoC issue. I had never really noticed, but a pretty big swathe of my tech came from them (laptop, monitor, and motherboard among others) but no more.

      • silentknyght@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        ·
        10 months ago

        It’s a big company. Lots of people in lots of departments doing lots of different things. Do you swear off Samsung memory or flash because of their practices around their TV’s or refrigerators?

        • Magiwarriorx@lemmy.world
          link
          fedilink
          English
          arrow-up
          1
          ·
          10 months ago

          If the refrigerant on my fridge leaked and they refused to fix it, I’d sure swear off their ACs too, yeah.

  • Xperr7@kbin.social
    link
    fedilink
    arrow-up
    125
    arrow-down
    1
    ·
    10 months ago

    Oh, fuck off. I’m not one to root my phone, but you own the damn thing. Once it’s in your hands, the maker should have no right to tell you what to do with it.

    • XLRV
      link
      fedilink
      English
      arrow-up
      34
      ·
      10 months ago

      Yeah, I’m really tired of this.

      We should be able to root and install any OS on our phones like we can do on PC.

      I don’t use root or custom ROMs on my phone anymore but this is something that should always be possible.

      • grue
        link
        fedilink
        English
        arrow-up
        6
        ·
        10 months ago

        Regulators seem to be too captured for consumers’ good.

    • ayaya@lemdro.id
      link
      fedilink
      English
      arrow-up
      32
      ·
      10 months ago

      I was genuinely thinking about going with an ASUS phone next because of the unlockable bootloader, this really sucks to see.

        • kindenough@kbin.social
          link
          fedilink
          arrow-up
          9
          ·
          edit-2
          10 months ago

          My EU S9+ (Exynos chip) is running a custom Android 13 rom without flaws. A lot of Samsung phones can be unlocked. Seems US models (Snapdragon) are the ones that can’t be unlocked, few exceptions. Most other countries have the Exynos chipset and are perfectly unlockable.

      • Aarrodri
        link
        fedilink
        English
        arrow-up
        4
        ·
        10 months ago

        Same here. Well they lost a potential costumer.

    • King@lemmy.world
      link
      fedilink
      English
      arrow-up
      7
      arrow-down
      2
      ·
      10 months ago

      Yeah no reasons besides only tiny stuff like being only flagship under 6", better speakers than samsung, better cooling and less throttling than samsung, headphone jack, near stock android. More like there are no compelling reasons to root anymore, enjoy your 1k samsung throttling tho

      • z2k_@lemmy.nz
        link
        fedilink
        English
        arrow-up
        6
        arrow-down
        2
        ·
        10 months ago

        2 years of updates means you’ll quickly end up with a phone that’s waiting to be hacked

        • King@lemmy.world
          link
          fedilink
          English
          arrow-up
          3
          arrow-down
          2
          ·
          10 months ago

          They offer 4 years of security updates, what are you on about? It’s even better than sony

          • XLRV
            link
            fedilink
            English
            arrow-up
            3
            arrow-down
            1
            ·
            10 months ago

            Well it’s better but it’s still not enough imo.

            People shouldn’t be left behind on security just because they don’t have the latest phone, 4 years isn’t long at all.

            Now phones are powerful enough to last years, and could last even longer with replaceable batteries. This artificial limitation is anti-customer.

            So yeah at least there should be an way to root and install custom ROMs, they may not want to support phones longer officially but they shouldn’t limit the user if they want to do it themselves.

              • XLRV
                link
                fedilink
                English
                arrow-up
                1
                ·
                10 months ago

                They don’t have to support it 10 years, but they shouldn’t prevent people to keep their phones updated themselves with custom ROMs.

                • King@lemmy.world
                  link
                  fedilink
                  English
                  arrow-up
                  1
                  arrow-down
                  1
                  ·
                  10 months ago

                  Ah the peak of security, third party custom roms. Accept your hobby isnt popular and move on, grown ups like their banking apps working

    • Tony Bark@pawb.social
      link
      fedilink
      English
      arrow-up
      1
      arrow-down
      1
      ·
      10 months ago

      I remember owning their Transformer tablet back when Honeycomb first launched.

      • Herr Woland@lemmy.world
        link
        fedilink
        English
        arrow-up
        4
        ·
        10 months ago

        My guess is they’re going to slow down the device on new android and block rooting so you can’t install your own OS, also, probably doing a lot of spying on the users.

  • SeaJ@lemm.eeOP
    link
    fedilink
    English
    arrow-up
    46
    arrow-down
    1
    ·
    10 months ago

    Considering their crappy major release and security update support, rooting and flashing custom images is basically a requirement.

  • cafeina@lemmy.world
    link
    fedilink
    English
    arrow-up
    46
    arrow-down
    3
    ·
    10 months ago

    Locked bootloader and only 2 years of upgrades? Is not like Zenfones are cheap either. Hard pass!

  • BlackEco@lemmy.blackeco.com
    link
    fedilink
    English
    arrow-up
    41
    arrow-down
    1
    ·
    10 months ago

    This is such an anti-consumer move, by refusing to unlock the bootloader Asus hinders the ability of users to extend their devices’ life beyond Asus’s original support window by flashing alternative ROMs…

    • OldFartPhil@lemm.ee
      link
      fedilink
      English
      arrow-up
      24
      ·
      10 months ago

      I’d like to see right to repair laws expanded to right to unlock. I think you could make a reasonable argument that a working device that’s not receiving security updates is just as broken as a device that’s experienced a hardware failure.

      • ToniCipriani@lemmy.world
        link
        fedilink
        English
        arrow-up
        7
        ·
        10 months ago

        As much as I agree, I don’t think our legislators are knowledgable enough to be able to handle the issue, and majority of the users don’t care enough to push for something like this. This isn’t like USB-C vs Lightning where users are sick of buying cables and chargers, so the issue is much more visible.

  • 𝐘Ⓞz҉@lemmy.world
    link
    fedilink
    English
    arrow-up
    40
    arrow-down
    4
    ·
    10 months ago

    Simple fix: stop buying Asus phones. Once their profit drops they will let you unlock bootloader

  • Im28xwa@lemdro.id
    link
    fedilink
    English
    arrow-up
    32
    ·
    edit-2
    10 months ago

    A typical example of planned obsolescence what an effective way of killing my plans to get an Asus phone as my next daily driver assuming this is true

    Some important context from the article:

    A Reddit user claims that the company’s developer liaison on its Telegram channel has no knowledge of any such development. “According to them, the unlock tool server is in maintenance and will resume in Q3,” the person writes; We’ve written to ASUS to clarify the situation and will update this article when and if we hear more.

    But here is the thing why do I need to use a tool to connect to a server just to be allowed to unlock the bootloader? I don’t and didn’t need such a thing to unlock the bootloader of my Samsung Galaxy phone (planned obsolescence ladies and gentlemen)

    • boonhet@lemm.ee
      link
      fedilink
      English
      arrow-up
      5
      ·
      10 months ago

      But here is the thing why do I need to use a tool to connect to a server just to be allowed to unlock the bootloader

      It’s been this way since I first flashed a custom ROM on my 2011 Xperia and I’ve never gotten it. It seems so useless. Either Huawei or Xiaomi wanted me to provide a REASON for unlocking.

      I think Nexus phones were unlockable without making a request to a server. I might be wrong though. But I do miss the Nexus line.

      • Zak@lemmy.world
        link
        fedilink
        English
        arrow-up
        8
        ·
        edit-2
        10 months ago

        Pixel devices don’t require permission via a server. Unlocking is enabled via developer settings on the device.

        Doing it any other way is user-hostile.

    • Smirk@lemmy.world
      link
      fedilink
      English
      arrow-up
      2
      ·
      10 months ago

      Am on a galaxy 21 U5g and was looking at my next phone being a zenfone.

      Not a chance now.

  • 👁️👄👁️@lemm.ee
    link
    fedilink
    English
    arrow-up
    31
    ·
    10 months ago

    Why do so many phone manufacturers hate letting you unlock their bootloaders? Every Google phone lets you do this, and they probably have the most secure Androids of them all.

    • Psythik@lemm.ee
      link
      fedilink
      English
      arrow-up
      13
      ·
      edit-2
      10 months ago

      No kidding, especially with their recent motherboards catching on fire, and then voiding users’ warranties for updating to the beta BIOS that fixes the issue, fiasco.

      They used to be such a good company; what happened?

    • onparole@lemmy.world
      link
      fedilink
      English
      arrow-up
      4
      ·
      10 months ago

      Yeah, don’t have one of these, but I was looking at one before settling on a Pixel 7 Pro instead. Have had some sketchy interactions with Asus regarding support and warranty in the past. Might be looking elsewhere in the future where ever Asus is an option. I really don’t like they changing promises retroactively.

  • bitwolf@lemmy.one
    link
    fedilink
    English
    arrow-up
    26
    ·
    edit-2
    10 months ago

    Very easy way to remove an almost perfect phone from my list of upgrade considerations.

  • kamen@lemmy.world
    link
    fedilink
    English
    arrow-up
    21
    ·
    10 months ago

    … aaaand another brand I’ll be avoiding when looking for a new phone. In my eyes a phone that can’t be rooted is kind of like a computer without access to an administrator account - you can do stuff with it, but at one point your hands are tied.

    • foggy@lemmy.world
      link
      fedilink
      English
      arrow-up
      7
      ·
      10 months ago

      I still don’t buy Sony over the rootkit escapade and that was nearly 30 years ago.

    • jamyang@programming.dev
      link
      fedilink
      English
      arrow-up
      3
      ·
      10 months ago

      I bought their Zenfone 5 in 15 and I always chose ASUS MoBos whenever I need to upgrade. Not anymore.