Mozilla partners with Ecosia for a better web | The Mozilla Blog
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Your tech choices matter more than ever. That’s why at Mozilla, we believe in empowering users to make informed decisions that align with their values. I

https://blog.mozilla.org/en/mozilla/firefox-ecosia-partnership/

Illustration of overlapping browser windows with Ecosia’s logo, a tree graphic, Firefox’s logo, and the text “Together for a better web,” alongside a search bar with a green cursor.

Your tech choices matter more than ever. That’s why at Mozilla, we believe in empowering users to make informed decisions that align with their values. In that spirit, we’re excited to announce our partnership with Ecosia, a search engine that prioritizes sustainability, and social impact.

Did you know you could choose the search engine of your choice right from your Firefox URL bar? Whether you prioritize privacy, climate protection, or simply want a search experience tailored to your preferences, we’ve got you covered.

Ecosia goes beyond data protection by addressing environmental concerns. Every search made through the search engine contributes to tree-planting projects worldwide, helping to combat deforestation and regenerate the planet. Ecosia planted over 215 million trees, across the planet biodiversity hotspots, making a tangible difference in the fight against climate change. Just like Mozilla, they are committed to creating a better internet, and world, for everyone.

Together, Mozilla, Firefox and Ecosia are contributing to a web that is more open and inclusive, but above all — one where you can make an informed choice about what tech you use and why. Your tech choices make a difference.

As Firefox and Mozilla continue to champion user empowerment and innovation, we invite you to join us in shaping a web that makes the world better. Together, let’s make a positive impact — one search at a time.

  • ramblingsteve@lemmy.worldEnglish
    13·
    16 hours ago

    I love the irony in how ecosia brands itself an environmentally responsible organisation while hosting a chat bot on it’s search page, burning 10x the energy of regular search. Their chat bot even gaslights me when I ask about this by telling me how the energy consumption for “AI” technologies is actually highly variable, and I should check my own carbon footprint first xD. At this point, both organisations are so utterly self deluded, they should get on like a house on fire. Literally!

    • Maalus@lemmy.world
      2·
      50 minutes ago

      Why the F is this lie propagated so much in Lemmy? Using “10x the energy as a google search” is a miniscule amount. You get like 150 queries for 1hr of watching TV. It’s not a big deal compared to anything. Hell, using a hairdryer for 10 mins will get you a shitload of queries too, yet people don’t go up in arms against them.

      The chatbot is right. Your carbon footprint is humongous compared to it.

      • cabbage@piefed.socialEnglish
        2·
        16 minutes ago

        This is true for one single search. But then when you run a huge operation like a search engine provider, multiplying energy consumption by 10 is suddenly fucked up. Google suddenly using ten times more energy is not a “miniscule amount”.

        Researcher Jesse Dodge did some back-of-the-napkin math on the amount of energy AI chatbots use.

        “One query to ChatGPT uses approximately as much electricity as could light one light bulb for about 20 minutes,” he says. “So, you can imagine with millions of people using something like that every day, that adds up to a really large amount of electricity.”

        Via NPR

        Electricity is one thing, water is another. The whole thing is an environmental disaster and Ecosia has zero credibility as far as I’m concerned.

  • drspod
    8·
    21 hours ago

    What’s Ecosia’s business model? How can they afford to plant trees on top of running a search engine?

    • cman6@lemmy.worldEnglish
      131·
      21 hours ago

      I think it’s basically Bing under the hood but Ecosia provide their own adverts on the search results page

        • jol@discuss.tchncs.de
          4·
          19 hours ago

          Some people complain that they spend too much on operations, but honestly for what they do even if it’s just a layer over Bing and Google, it seems fine. I checked some of their job offers and the salaries are nothing special. I doubt their CEO is earning millions like certain other non profits…

  • Endymion_Mallorn@kbin.melroy.org
    62·
    21 hours ago

    So in the wake of the decision that lost them their Google partnership, Mozilla Corp is trying to cozy up to Bing frontends instead? I wish I could say that I’m surprised.

    • EpheraEnglish
      31·
      16 hours ago

      What do you want them to do instead? Print money?

      • Endymion_Mallorn@kbin.melroy.org
        41·
        15 hours ago

        No, I want them to either reduce the CEO’s salary or just fire the CEO, and just the Foundation volunteer board as the board of directors at no salary or stipend.

        • EpheraEnglish
          2·
          6 hours ago

          Well, the CEO that you’re talking about quit earlier this year. Probably wasn’t getting paid enough. 🫠 We’ll have to see how much the new CEO is getting paid.

          And I do not see why unpaid workers should buckle down and inform themselves about everything going on in the company as well as the tech sector to be able to make informed decisions.

          • Endymion_Mallorn@kbin.melroy.org
            1·
            6 hours ago

            For the same reason they inform themselves already to be part of an open-source project? Besides most of the focus they need to have is making the best possible browser with the most W3C-compliant feature set.