If consumers bought the phones from a third party, there’d be absolutely no reason to lock the phone to a carrier. But when carriers also provide the financing, there’s an incentive to keep them on the service until the bill is paid. Screw that.
There are tons of buy now, pay later services, and they make money through revenue sharing w/ the retailer, as well as when people fail to pay back the loan on time.
But ideally, this would just put downward pressure on phone prices as people look to buy phones w/ cash instead of going into debt.
Just make carrier locking illegal and have customers pay the actual price, now it’s just hidden costs to the consumer.
It isn’t been a hidden cost for a while. Phone companies sell the phones at full price, but consumers want the 2 year 0% APR financing.
If consumers bought the phones from a third party, there’d be absolutely no reason to lock the phone to a carrier. But when carriers also provide the financing, there’s an incentive to keep them on the service until the bill is paid. Screw that.
But who is going to provide the financing otherwise?
There are tons of buy now, pay later services, and they make money through revenue sharing w/ the retailer, as well as when people fail to pay back the loan on time.
But ideally, this would just put downward pressure on phone prices as people look to buy phones w/ cash instead of going into debt.