Redbox parent Chicken Soup for the Soul Entertainment has set a deal with TikTok that will see the platform’s short-form videos stream on screens atop some 3,000 Redbox kiosks nationwide. Thi…
…Weird. So if you happen to rent a movie from Redbox you may find yourself briefly seeing some TikTok videos as part of this deal, I guess? That sounds mildly annoying.
Ah yeah, that’s what I’d meant, at the kiosks. Still a weird move imo, but the new Redbox owners sound like they’re kinda grasping at straws to turn things around, and TikTok is still one of the popular things atm.
…Weird. So if you happen to rent a movie from Redbox you may find yourself briefly seeing some TikTok videos as part of this deal, I guess? That sounds mildly annoying.
Based on the article I think the videos will be shown in physical store locations.
Ah yeah, that’s what I’d meant, at the kiosks. Still a weird move imo, but the new Redbox owners sound like they’re kinda grasping at straws to turn things around, and TikTok is still one of the popular things atm.