embracer group doesn’t buy IPs as much as they devour studios. the EA method. selling IP is really rare. think about all the games you want but never got made because the IP owner has been hoarding it for decades even though they clearly want nothing to do with it.
embracer group doesn’t buy IPs as much as they devour studios. the EA method. selling IP is really rare. think about all the games you want but never got made because the IP owner has been hoarding it for decades even though they clearly want nothing to do with it.