Yeah, I think that’s the bigger issue here. These devices pay their way by collecting data to sell off. What this “overhual” is indicating is that they haven’t quite figured out how to make these devices not only pay for themselves, but also, generate a net background profit for the company.

The only thing I’m reading from this story is that Amazon is just aiming for more dollar signs from Alexia. I’m going tell you in the day and age of Siri and Whatever Google’s thing is, this is going to backfire massively on Amazon. This will likely collapse whatever paltry Alexia that’s out there. And I have a good feeling they’ll look at this collapse as “well the technology just isn’t a good money maker.” No you idiots, it’s not a mass profit driver. I get how something not drawing double digit percentage gains is a mystery to you all, but just because you cannot buy your fifteenth yacht from it, doesn’t mean that the technology is a failure.

But it’s whatever, Amazon’s ship to wreck.