Because most people aren’t in places like this. Most people don’t care about what the companies do, if they even know. I work next to a guy who buys the new call of duty every time, hates it, and buys the next anyway. Because it’s call of duty. He doesn’t care about mergers, or shutdowns, or what an Activision is.

He plays his games and that’s it. Folks like us, who are concerned with how the sausage gets made, we’re not big enough to make a difference.