On the day before the Reddit blackout began on June 12th, Similarweb logged more than 57 million daily visits to the platform.
On the day before the Reddit blackout began on June 12th, Similarweb logged more than 57 million daily visits to the platform.
This data is a bit misleading, because people were logged in automatically in their browsers in example. And when they open the app (most people didn’t even know about the blackout), they count as logged in. But they couldn’t do anything and went away without seeing advertisements. This is not the same as logged in users before blackout, where they really engaged with the site and saw advertisement.