For me, it’s a few things.
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A way to burn time that doesn’t feel like a digital sugar rush.
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Support, camaraderie, and kindness, primarily from /r/stopdrinking.
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Niche stuff, like ideas for local hiking and backpacking trips, propaganda posters, and kayaking info.
Reddit was nice because I could Google something like “best beginner DSLR camera” and I only got ai generated articles on the newest most expensive cameras, but I could search “best beginner DSLR camera reddit” and actually get good options.
part of that is just that reddit was around for so long and had such good SEO. I doubt any lemmy community will achieve that level of SEO so it won’t be that easy. But if lemmy can just get a search bar that isn’t a piece of shit then do we really need google?
What if you write, for example, “search term site:reddit.com” ? The SEO wouldn’t really matter then, would it?
Google has become completely useless for actual actionable information. Unfortunately, I don’t know of anything that indexes activitypub in a similar manner to tacking
site:reddit.com
to a google query. I’d bet it’d already be pretty useful, since anecdotally I know a lot of smart people that put really good up to date information there.