For most folks, once they’re semi-regular runners, cost and turnover of shoes becomes a factor.
Running has an entire spectrum of needs, personally If Nike is shocked $75-$80(mid $50s after discount https://www.nike.com/w/mens-running-shoes-37v7jznik1zy7ok?sort=priceAsc) isn’t competitive with pricing for other brands (Asics and New Balance are easily had for mid-$30s on sale) then I have a bridge to sell them. I(with most people) are not training for Boston, and don’t want or need whatever bullshit is sold along with 2-20x the price tag for a pair of shoes to sweat in.
Feigning surprise their incredibly expensive pricing which pushed away the top of their marketing funnel impacts the middle and end of their funnel should be shame on their marketing and analytics team. That goes for any sport, their shit is overpriced and I couldn’t give a shit about their brand.
Most people recommend replacing shoes every 300-500 miles, but it really depends on the person. For example, a 200 lb person is going to put more stress on a shoe over 500 miles than a 100 lb person, so they should probably replace it sooner, all else being equal. Another thing to look for is if the carbon rubber outsole is starting to get worn, the softer midsole is probably trashed and not doing its job protecting your feet as well as it should.