These numbers are legitimately shocking.

These numbers are legitimately shocking.

Nearly 76% of traffic from X to its clients’ sites was fake during Super Bowl weekend

No other platform came close to that

There’s a few interesting data points in the piece but here’s one traffic comparison:

Fake user visits to tracked ads from social media platforms over Super Bowl weekend:

  • X / Twitter: 75.9%
  • TikTok: 2.6%
  • Facebook: 2%
  • Instagram: 0.7%
  • Nunar@lemmy.worldEnglish
    2·
    10 months ago

    Of course. Elon wanted to make a bot network and he did. I hope the bots pay him money.