Twitch released new guidelines for branded content that are so restrictive content creators are calling for their peers to boycott the platform or leave it altogether.

According to the new rules, on-stream logos are to be shrunk to 3% of the screen size, and burned-in video, display and audio ads are no longer allowed. What is allowed on branded streams are channel page panel ads, product placement, links in chat, discussing/unboxing products, and playing sponsored games.

  • Orion (awooo)@pawb.socialEnglish
    4·
    2 years ago

    This is actually pissing me off, Twitch was already bleeding out with some moving over to YouTube, it deems like they’re completely out of touch and about to just give up on their position. So the new situation will be, we have one giant instead of two, everything will be Google.

    • Suppoze@beehaw.orgEnglish
      2·
      2 years ago

      That’s what I’m afraid of. Is kick.com a realistic alternative? Streamers should not migrate to YouTube, they have enough monopoly already.

      I still wonder whether PornHub could join the regular video sharing or streaming business to provide a real alternative… They probably have the infrastructure and know-how.

      • redyoshi49q@furry.engineer
        1·
        2 years ago

        Peertube might be an option; it’s basically an ActivityPub server that’s intended for video and stream hosting, by my understanding.

  • Dizbdeedee@pawb.socialEnglish
    3·
    2 years ago

    Can anyone actually stomach the 10 adverts in a row on twitch anymore anyways? I’m surprised people still put up with that, at least with TV you aren’t actually missing anything