Transcript.
If you tell someone to “Google it” at this point you’re telling them to look up five ads and some AI-generated bs instead of the actual thing they want to know.
old guy takes long hit on the bong
“Back in my day, search engines used to find things besides the wreckage of late-stage capitalism.”
Except that I wouldn’t use Google Search as an example of enshittification.
It isn’t like Google tried to break search to increase profits. Instead, the industry around Google changed to adapt to Google’s search algorithms.
No, they most certainly broke it. Instead of just searching for what you type in, it now “interprets” your query and the interpretation is always whatever has more ads. If you switch to Verbatim mode, the results are noticeably better.
You can switch to verbatim mode?
Tools -> dropdown “All results” and select “Verbatim”
They absolutely did break it. Without even getting into all of the convoluted shenanigans they pull now, their advanced search operators are dog shit now. They completely ignore negative search terms whenever they have a bunch of ads to show you with that term, or when there’s an abundance of agenda-rich propaganda articles with that term. They’re fucking poopoopcacca now.
Not really true.
Googles stance on protecting net neutrality totally changed over the years with the cell phone internet browsing, and them getting in bed with Verizon. Google=Verizon
Obama fought off the end of net neutrality his entire presidency.
Now they have a large financial reasonability to direct you to specific content and companies
https://www.pbs.org/newshour/nation/net-neutrality-is-ending-heres-how-your-internet-use-could-change
I’m not defending Google itself, just noting that the declining quality of its search is based less on a malicious decision on Google’s part and more a result of SEO.
I mean, the 5+ ads that Google serves at the top before real results are not the result of SEO. It’s a problem sure, but don’t take the credit away from Google. They worked hard to make sure you see those ads.
I wonder if there is a new term to use to target secondary or tertiary entshittification. I mean Google did participate in entshittification with the increase in ads but they are also a big victim of the same entshittification. Like maybe the entshittification is rolling downhill.
some call it capitalism. cash is king.
I feel like they did break search to profit, though possibly through inaction. It doesn’t feel like they’re even trying to deliver good content over seo garbage anymore.
Hard to distinguish malice from incompetence with Google, though.
Well they did quietly and on purpose get rid of the “don’t be evil” slogan.
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Lol wut??? They drove the industry in this direction. What fuckin bullshit.
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